So we have often thought about designing futuristic dog collars but to hear of a device that can potentially translate your dogs thoughts... well we were slightly dumbfounded! Not because we are prehistoric and don't believe in technology - more because Oscar & Hooch (our founding chocolate labs) are very clear on what they are thinking! Even without the head device...

So what's it all about? Well we probably all at some point would love to know what our dogs are really thinking. Created by The Nordic Society for Invention and Discovery, the device is another innovation following others such as the iRock iPad charging seat (a rocking chair in essence that charges your iPad).

But how does it work? To learn more see their own site and video - and if you like it you can even buy one!