Doggy influencers

It has often been said that a dog is a man’s best friend and ahead of ‘Dress Your Pet Day’, a US national day which falls on 14thJanuary, thousands of animal lovers plan on celebrating this special event.

Created to promote pet adoption and show appreciation for your pet, this year social media will be swamped with posts of our furry friends and there may even be some familiar faces.

Why Dress Your Pet?

According to a recent survey conducted by Savile Row Company, who tailor formal shirts for men, 65% of UK dog owners consider their dog to be more like a ‘member of the family’ than a pet.

Additionally, 15% even went onto describe their dog as ‘like a child’, so it is no wonder they want to dress them.

Nick, owner of the famous Puggy Smalls, explains: “The main reason for dressing my dog up is to keep warm or cool, but I choose stylish on topic brands to dress him in. This in turn helps me take him to places that are maybe less dog friendly as he’s dressed as one of them. His outfits also create an individual character that can be portrayed on his social media accounts @thepuggysmalls creating a relatability to his audience.”

Alison, owner of Bun the Sausage Dog, adds: “We dress Bun in clothes for warmth, that’s how it started anyway! We have a large amount of practical coats, jackets and waterproofs plus some cosy jumpers oh and a pj onesie!”

‘Dress Up Your Pet Day’ shows how pets do become part of the family and for many this isn’t a one off occasion. Dog influencers and their owners, such as Bun the Sausage Dog, Layla, Puggy Smalls and Oakley, say this is a regular occurrence and have quite the wardrobe.

Alison, said: “We probably spend about £100-120 on Bun’s clothes ourselves, but we have been lucky enough to be gifted about £200-250 worth of coats and additional sets.”

Nick, adds: “Puggy Smalls enjoys the attention and everything he wears fits well and is comfortable. I never dress him in anything that causes distress. He enjoys a hoodie in the winter, and is happy wearing light weight items. He has over 100 items, mostly hoodies and hats, with a few costume pieces, however at home he wears his birthday suit.”

Pugsy smalls


Celebrate With Matching Outfits

‘Dress Your Pet Day’ shows there is an interest in clothes for pets and it was discovered that 44% of UK dog owners have also expressed interest in having a matching outfit to their pet.

Nick, explains: “Puggy Smalls is better dressed than me. Puggy and I are rarely apart so matching elements of our outfits makes sense, and brings joy to people when they meet us, knowing we come as a package.

You see peer groups dress alike, mirroring each other even if it’s not on purpose - a dog is your best friend, if you’re going to buy dogwear (that’s not just for a Christmas card) it’s going to be influenced by the human's taste.”

January 14this therefore a great day to show your love for your little furry friend and you can let them know by dressing them up or even by buying a matching outfit.

Alison, says: “I would match all of our outfits if I could! We share our homes, food, love and (in our case) bed with the dog. Dogs are our best friends and who doesn’t want to match with their bestie?

I would also love to get some matching accessories!”

Dress Up Your Pet Day

Held on 14thJanuary ‘Dress Your Pet Day’ is a holiday for animal lovers everywhere to show their appreciation for their loving pet. Created by Celebrity Pet Lifestyle Expert and Animal Advocate Colleen Paige, ‘Dress Up Your Pet Day’ is meant to be a fun day that gives pets a little more attention, along with showing support to the pet fashion community.

Collen Paige, says: “Many designers are now offering matching luxury accessories and couture for human and pet. I think that it’s more common for dog owners to buy fancy accessories than it is to buy actual clothing, but it seems that everyone ends up caring about having nice things for their pets.”

So why not take part this year and pamper your pet? If your pet doesn’t like wearing clothing you can participate by buying them a nice new collar and don’t forget to share your photos on social media.